Genius pens rights, integrity deal with DreamHack

Genius Sports has entered into a data and integrity partnership with DreamHack, the largest digital festival in the world and host of high profile esports contests.

Under the agreement, Genius will now distribute data and video streaming from DreamHack events in the regulated betting market on a global basis.

Genius will also work with DreamHack to protect its contests from the threat of match-fixing by alerting the organisation to unusual betting patterns identified by its integrity monitoring system.

“We are very pleased to team up with Genius Sports and have them assisting us with our ongoing integrity work across all our pro tournaments,” DreamHack chief executive Marcus Lindmark said.

“But we’re equally excited to have them as official data partner and bring live data to their network of partners around the world.”

Moritz Maurer, head of esports at Genius, said: “This partnership is the latest example of an esports rights holder taking control of the data that powers betting markets on their matches in order to protect its integrity.

“It’s also an exciting new commercial opportunity for DreamHack and one that we are in a unique position to facilitate through our unrivalled and highly regulated distribution arm.”

Related article: Carpenter takes special counsel role at Genius Sports