British Racing signs 188Bet and McBookie to ABP scheme

The British Horseracing Authority (BHA) has announced 188Bet and McBookie have both signed up to its ‘Authorised Betting Partner’ scheme.

Both 188Bet and McBookie will contribute a percentage of profits to support and promote British horseracing.

The two brands will also gain access to sponsorship and branding opportunities at events governed by the BHA, at tracks owned by Arena Racing Company and the Jockey Club.

188Bet and McBookie join the likes of Betfair, Bet365, Sky Betting and Gaming, and, more recently, BetStars and SeanieMac as operators to have signed up to the ABP scheme.

“The opportunity for us to sign an agreement with British Racing reinforces our commitment to British horseracing and continuing to deliver a strong horseracing product for our customers,” 188Bet managing director Nigel Singer said.

Paul Petrie, a spokesperson for McBookie, added: “Our interest lies largely with the five racecourses in Scotland and we want to help play a role in ensuring their long-term sustainability through our voluntary payments to racing.

“The agreement will help cement our relationship with Scottish racing through our contributions to the industry.”

Related article: BetStars, SeanieMac sign up to British Racing scheme