Pinnacle incorporates Gamban self-exclusion software

Pinnacle said the partnership will allow it to provide effective, free-of-charge protection to customers looking to self-exclude from gambling.

The operator said it has invested significantly in its corporate social responsibility division in recent years, to provide a responsible gambling service that proactively deals with potentially harmful gambling behaviour on a case-by-case basis.

“Responsible gambling and player welfare are industry-wide issues, so we’re pleased to work with Gamban to offer our customers a blanket self-exclusion tool which covers all gambling sites, not just our own,” said Veronique Dos Reis, head of legal and compliance at Pinnacle.

“It’s important that those at risk have access to the simplest tools in order to protect themselves effectively. Gamban delivers exactly that, and we’re very confident this free facility will be a significant addition to our responsible gaming arsenal,” Dos Reis concluded.

Jack Symons, co-founder of Gamban, added: “Pinnacle’s displaying great commitment to its customers by offering this valuable support. This further highlights how layering self-exclusion with blocking software is becoming ever more important.”

“In a world where the lure of immediate gratification through digital activity is increasingly tempting, we want to help people regain control and balance – and by using Gamban, they can do that.”

Last month, Gamban announced a new partnership with two other responsible gambling organisations, GamCare and Gamstop, to launch a new campaign called TalkBanStop, offering support and services to those suffering gambling-related harm.

The agreement saw Gamban provide its self-exclusion software for free to anyone calling the National Gambling Helpline, or anyone using GamCare’s support or treatment services.