Resorts World Vegas’ Scott Sibella on catering to every customer

Scott Sibella worked for the Stardust as a teenager. Now he serves as president of Resorts World Vegas, the new property built on that site.

In the keynote interview for the ICE 365 International Casino Conference, Sibella sits down with Stowe Shoemaker of the University of Nevada Las Vegas to discuss what has been done to ensure a successful launch.

The first video of a three-part series sees Sibella explain how he has created a resort for everyone, be they a luxury, premium or mass market customer. The property is designed to be the first fully integrated destination on the Strip, allowing customers to do something different every night.

Sibella says Genting “broke the mould” with Resorts World Vegas; watch him speak exclusively to ICE365 to find out how.