Bromberg is latest to make switch from EA to Zynga

Zynga, the social gaming giant, has appointed Matt Bromberg as its new chief operating officer.

The company said that Bromberg will oversee business operations and strategy, technology, IT, data science, visual design and global player experience teams, as well as the company's game studio in Bangalore, India.

Bromberg was most recently senior vice-president of strategy and operations for mobile gaming at Electronic Arts (EA), where he was responsible for technology, production, live services, strategic planning and business operations.

The 49-year-old becomes the latest executive to switch from EA to Zynga in recent months following chief executive Frank Gibeau and president of publishing Bernard Kim.

“Matt is an experienced and proven leader who has worked with some of gaming's highest quality studios and biggest franchises,” said Gibeau. “He will help us build a world-class studio that brings Zynga's social gaming vision to life in our products for our players.”

Among his previous roles Bromberg was president and chief executive of e-sports company Major League Gaming, which is now one of the largest competitive video gaming leagues in the world.

“Zynga pioneered the social gaming space, and since its founding has truly connected the world through games like Words With Friends, FarmVille and the newly launched CSR RacingCSR Racing 2,” said Bromberg. “I'm excited to work with Frank and the team at Zynga to reimagine how it brings games to market and engages players across the globe.”

Related article: Zynga names Kim as new publishing chief